Delta Dental of Wisconsin asked us to help the executive team create a revised mission statement and updated 5-year strategic plan. Early in the process, the COVID-19 Pandemic hit. We adapted quickly to convert the process into a virtual strategic planning process, updated the analysis to incorporate the many changes of 2020 such as the pandemic’s effect on consumer markets, general economic changes and ensuing social unrest. Along the way, mid and upper - level management participated in developmental training on strategy through practical education and applications.
“We are pleased with the results and really appreciate the flexible process - we were able to adapt to major changes in business processes in 2020 and still achieve our goals for a 5-year strategic plan.” — Dave Peterson, Chief Growth & Strategy Officer, Delta Dental of Wisconsin